BRAND
 
Brand Territory: Clean Label Indulgence
 
We like to think that eating High Road Craft is like being a chef without working the shift.
 
Our founders, Keith Schroeder, James beard Award-Winning Chef and author, and wife Nicki, started High Road as a culinary partnership shared with back-of-house friends and culinary pros. We soon realized that as High Road grew, the team preferred a bigger table to gather. The good stuff we make is inspired by the most delicious ingredients and welcoming people from kitchens and farms around the world.
 
Today, we have a team of over 100 people representing over 20 countries in two plants. We’re passionate about mind-blowing flavor combos and ingredients that celebrate people, places, and cultures.
 
We don’t wait for opportunities to indulge, we create them.
 
From the culinary ingredients in our recipes to the quality folks in our community, we champion what’s good. A celebration of alchemy and soul, HIGH ROAD is crafted for those who value the GOOD STUFF.
 
Today, High Road is America’s fastest-growing ice cream manufacturer, with multiple brands and products (High Road Craft Ice Cream, Ciao Bella Gelato, Ice Cream Cookie Dough Bites, Helados La Neta, and Stuffed Cookie Dough), significant private brand reach, and one of the most talented management teams in the emerging CPG world.
 
Want to know more about HIGH ROAD's Stuffed Cookie Dough? Read our interview with Nicki SCHROEDER, co-founder, here.